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November 27, 2014

RCUK Top 100 Cycling Products of 2014

 
HUGE NEWS! RCUK has included the Swiss Side Hadron wheel set in their guide of the 100 best road cycling products of 2014/2015.
 
RCUK Top 100 Cover
 
This is what RCUK had to say about the Hadron wheel set.
“Swiss Side invested considerable time and effort in the development of the Hadron 625, and it’s possible to feel the benefits of an extensive wind tunnel testing programme on the road in the ability of the wheel set to retain speed on flat and undulating roads. Swiss Side founder Jean-Paul Ballard is an aerodynamicist with the Sauber Formula One team by day and the Hadron 625, which combines an aluminium braking track with a carbon shroud, measure 62.5mm deep in a design which adopts a toroidal profile to improve crosswind stability, and 23mm wide, which in turn allows the tyre to adopt a broad footprint on the road.
A patented freehub mechanism and Sapim’s flagship CX Ray spokes complete the look, with the former spinning smoothly and making for a satisfying audio accompaniment. A deep-section wheelset like this is never going to be the lightest but the stiffness of Hadron 625′s, which have a claimed weight of 1,686g, ensures they respond well to out-of-the-saddle assaults.”

 
RCUK Top 100 P1
 
 

3 Peaks 2014

 
Cyclo-what?
So what’s all the buzz with cyclo-cross right now? We caught up with Swiss Side Team rider and aerodynamicist, James Eddison, fresh back from competing in the Three Peaks Cyclo-cross race in the UK, to find out what it’s all about.
 

 
Cyclo-cross is an incredibly fast growing sport within the cycling industry. This previously rather eccentric side of cycling, caught somewhere between the road cycling and mountain biking genres, is currently undergoing an outright revolution! This arm of cycling, which previously employed rather outdated technologies and equipment, is quickly becoming a true pioneering R&D extension of road biking. You can find all the latest technologies coming from cyclo-cross: disc brakes, single chain rings, thru-axles. Whether these technologies prove to have relevance for road biking and make the step across, is yet to be seen. James explains why he loves cyclo-cross so much.
 
Q. Why cyclo-cross?
A. I first started because of the ‘Three Peaks’, an epic event of pain and turmoil in my home area of the Yorkshire Dales. This is a rather particular event though, because it involves a lot of running up incredibly steep hills with the bike on your shoulder. But in general, cyclo-cross is a great middle ground between road cycling and mountain biking. I love the simplicity of it and the directness of the bike to the ground, which demands excellent bike handling skills to be quick on the course. It’s also a great winter training sport!
 
Q. Tell us about your bike for this year’s Three Peaks Event
A. As I’m light, I needed a lighter bike for when I am carrying it. I also wanted hydraulic disc brakes because of the typically muddy conditions and the steep slippery descents. Then when the SRAM CX1 single chain ring setup was released for cyclo-cross, then I chose to get that for the weight savings and the benefits of reducing the chance of dropping the chain off the front.
 
Q. So apart from the SRAM CX1, what was your bike setup?
A. I was using a full carbon Trigon frame and forks, a new Swiss Side prototype disc brake wheel set, with Maxis Locust rubber. Total weight was 8.5kg with pedals which was 1.0kg weight saving on my setup from last year.
 
Q. And did the new setup pay dividends for you?
A. Absolutely! I got my fastest times on both the climbs and the descents and set a personal best for the event. On the down hills it was simply awesome as the new frame geometry I was running was slightly higher at the front. As well the brakes were just a huge leap forwards in performance.
 
Here is the complete race report from James about the Three Peaks Cyclo-Cross race:
Three Peaks Cyclocross 29.09.2014
62km and 1524 meters of climbing
www.3peakscyclocross.org.uk
 
The race is on my mind constantly through the year and I loosely build my year’s training around my nemesis that is the Three Peaks Cyclo-cross race. The usual cycle of training here in Switzerland is; Winter – Cross country skiing, culminating in the Engadin Ski Marathon in March, then when the snow goes, running and riding take over. Mid August is a great local ‘Berglauf’ (mountain running) competition over five consecutive nights with typically 4km with 400 vertical height meters, each stage. This is great for training your maximum heat rate zone and holding it, which is important for the big steep climbs of the Three Peaks. After that, it’s just a matter of building on both the running and cycling form up to the race.
 
A cold one week before the race gave me reasons to be nervous, but the human body can be amazing at times, and by race day all seemed to be clear.
 
For once, race day came and the weather was perfect. Around 16C, no wind and dry. I started to hesitantly think a PB could be on the cards.
 
The start of the race is ‘neutralized’ behind a pace car for the first five km’s, except it’s a nervous 5 km at around 40km/h. Many people not used to riding in a pack, which results in surges and this year was no different. Within a couple of km there were people already scattered over the road, luckily not including myself.
 
It doesn’t matter how many times I go up the first peak of Ingleborough, or how well I have trained on our local Swiss hills with a similar gradient, it still hurts… a lot! Riders pull themselves up the hillside using the grass in front of their faces, or grasp the fence next to the wall we climb along. ‘Simon Fell’ the first part of Ingleborough climb is simply brutal. My Strava data can pick out 45% inclines in the upper sections! After Simon Fell you get a slight rest before the final rocky climb to the top. I was going well, roughly 5 minutes ahead of my previous PB to the top of this first climb.
 
Descending Ingleborough was a delight this year, mostly dry, fast and flowing. Once at the bottom, it’s onto the road, picking up a bottle and gel from my dedicated support crew before pushing on.
 
This transition is all about getting as much nutrition into the body as possible to prevent energy loss and more specifically cramping later on in the race. I was thankful for a pack to ride in and the road section was swiftly over before hitting the gravel again at the bottom of the second peak, Whernside. This climb is deceptive; it starts of as a fast gravel road, then gets steeper, then begin the steps, which go on and on and on. Even when the steps stop, there are three ‘false summits’ to climb, mixed with shallow rideable sections in between. The previous two years, I have been blown off the bike by high winds on the ridge but this year it was strangely and thankfully calm.
 
The descent back down Whernside is probably my least favorite – rocky and technical to start with, then limestone pavement with drainage ditches you have to be careful not to pinch puncture on. In the lower regions there’s a really rocky path. Many people avoid it and make a path through the grass but I usually stick to the rocks, which was the quickest line this year to the dismay of others who took to the grass! The rocky path soon is over and you’re onto the relative bliss of and undulating gravel path again, which is good fun when you have the legs, spitting you out alongside the iconic Ribblehead Viaduct. This is the next pit stop point for riders with their support crews before continuing off on the road to Horton for the climb up Pen-y-Gent, the final peak.
 
This transition is the one I suffer with the most each year. When I look at my split times to others, it’s horrifying to see my time loss here. This year was very much about damage limitation on this section. Note to self, you can’t get away with a lack of training miles on the bike!
 
The turn off the road in Horton offers a shot of adrenalin as shouts from people encourage you with ‘nobody has come down yet’. Pen-y-Gent is the only of the three peaks that you must ride up the same path you descend on. It’s always a grind going up this lane and it’s the one where you can ride a good chunk of it. This year on the new bike I’d opted for new SRAM CX1, with the lowest ratio being a 38/32. Relative to last years set up of a 34/34 this was hurting, a lot! 3/4 of the way up is where you end up picking up the bike up and carrying it. The last bit of the climb is just a long slog, with more and more riders now coming down the hill past you, the feeling of nearly being at the summit kicks in. The timing transponder and the mountain rescue team at the top is pure relief and it’s time to enjoy my favourite descent. This one is fast and fun, bunny hopping drainage ridges then hitting the loose rocky sections as fast as you dare. The buzz you get at the bottom of the lane where hundreds of spectators and supporters are crowded is fantastic, cheering on every rider, it’s magic!
 
Then it’s onto the final stretch of road back to Helwith Bridge. I find my road legs again and look around, nobody in front or behind, but looking at the Garmin I still see a PB on the cards and start to push. Coming into the last bend just before the bridge I shift down a couple of sprockets to sprint over the bridge and the impossible happens… my chain drops between the lowest sprocket and frame drop out with what proved later to be because of a loose crank arm. After a few seconds confusion that feels like minutes, I shift up and back onto another sprocket and sprint to the finish line. 3.54.33, ten seconds faster than my previous PB! – Happy and relieved!
 
Considering the lack of training this year getting the PB was a good feeling, position wise it was not a best, but for me the race is about beating myself, as I’m never going to win this race!
 
Thanks to: SwissSide Wheels for providing me again with bombproof wheels (prototype disc specific) and the new disc brake bike build. Jean-Michel, Dave, Andy for your unwavered support and having to drink crap tea again for the day, The Three Peaks organising committee for another great race and all the marshals and Mountain Rescue squads who without, this world famous race would never happen. Thank you!

 
 

November 17, 2014

SWISS SIDE HADRON PROJECT UPDATE 17 – English

 
TOUR Magazine Independent Testing Article

 
Swiss Side and the recently released Hadron 625 wheel set, are featured in a 4-page article of this month’s (October) edition of TOUR Magazine. TOUR is a German publication, which is Europe’s “Number 1” magazine and one of the world’s most respected. TOUR was supplied with one of the first production sets of Hadron 625’s, which were then subjected to a rigorous testing program, including wind tunnel testing, to independently verify that the Hadron 625 is indeed the leading aero wheel set in its class.
 
To pick up the English version of Tour Magazine and the Swiss Side Hadron Aero Wheel “Throwing Down The Gauntlet” article, go to your mobile device application store and search Tour Int (or go to www.tour-int.com for more information). The article is in the 22.10.2014 issue.

 

 

 
TOUR tested using their independent testing protocol, along with their own equipment including reference bike frame and dynamic leg dummy. The test took place on the Airbus base in the south of Germany at the GST wind tunnel. Note that Swiss Side and TOUR magazine use this same wind tunnel for their testing purposes.
 
The target of the test was to compare Hadron 625 against the current leading aero wheel sets on the market, including Zipp 404 FC, Mavic CXR60 and one of the industry’s benchmark aero wheels, the Zipp 808. The test was conducted at the industry standard 45km/h and with crosswind angles through the range from –20 to +20 degrees.
 
photo 1
 
As expected from Swiss Side’s ‘total transparency’ approach to publishing performance data, the Hadron 625 performance tested by TOUR, matched exactly the already published results from the extensively documented and published Swiss Side tests (see www.swissside.com/hadron).
 

The Hadron 625 is independently proven to be the leading
aero wheel in the 60mm depth category.

 
The top ‘Big Brand’ competitors against which the Hadron 625 was tested were Zipp 404 Firecrest and Mavic CXR60. Only the deeper (80mm) Zipp 808 is shown to offer a small 1.2% improvement in absolute drag numbers. (Note that the side force component of aero performance is not considered by the TOUR testing protocol, a point where the Hadron 625 has shown to offer a significant advantage over the Zipp 808).
 


If you haven’t followed the rest of the Swiss Side Hadron development process, catch up at www.swissside.com/hadron or click on the installment you are interested in below:

UPDATE 1- SWISS SIDE HADRON INTRODUCTION
UPDATE 2- SWISS SIDE HADRON INITIAL SPECIFICATION
UPDATE 3- HAVE YOUR SAY IN THE HADRON SURVEY
UPDATE 4- CFD (COMPUATIONAL FLUID DYNAMICS) OPTIMISATION
UPDATE 5- HADRON SURVEY INITIAL RESULTS
UPDATE 6- STRUCTURAL DESIGN & ANALYSIS
UPDATE 7- CFD OPTIMISATION RESULTS
UPDATE 8- HADRON GRAPHIC DESIGN SURVEY
UPDATE 9- WIND TUNNEL TESTING METHODS AND RESULTS
UPDATE 10- HADRON GRAPHIC DESIGN DECISION
UPDATE 11- FINAL HADRON SPECS, PRICING, & REGISTER YOUR INTEREST
UPDATE 12- HADRON PRE-ORDER NOW LIVE! -ORDER HERE
UPDATE 13- BACK TO THE WIND TUNNEL
UPDATE 14- ROAD TESTING FEEDBACK
UPDATE 15- 2014 EUROBIKE AERO WHEEL BATTLE
UPDATE 16- HADRON WINS IRONMAN WISCONSIN

Don’t forget to sign up to the Swiss Side update newsletter for further updates on the Hadron project! You can do so on the Hadron page: www.swissside.com/hadron
 

October 16, 2014

SWISS SIDE HADRON PROJECT UPDATE 17

 
TOUR Magazine Independent Testing Article

Swiss Side and the recently released Hadron 625 wheel set, are featured in a 4-page article of this month’s (October) edition of TOUR Magazine. TOUR is a German publication, which is Europe’s “Number 1” magazine and one of the world’s most respected. TOUR was supplied with one of the first production sets of Hadron 625’s, which were then subjected to a rigorous testing program, including wind tunnel testing, to independently verify that the Hadron 625 is indeed the leading aero wheel set in its class.
 
We have translated the key points of the article. However, stay tuned, as this article will be featured in TOUR International’s, English online publication in November. Read below how to get a copy of that publication when it comes out.
 

 
TOUR’s article begins with the following title:

“THROWING DOWN THE GAUNTLET”
“Aero wheels make you fast but are expensive and not always suitable for daily use. The new Swiss brand ‘Swiss Side’ wants to disprove both these points.
Swiss Side has developed a wheel which is supposed to be as aerodynamic as those of the best established competitor brands- but for half the price. We have verified this.”
 

TOUR tested using their independent testing protocol, along with their own equipment including reference bike frame and dynamic leg dummy. The test took place on the Airbus base in the south of Germany at the GST wind tunnel. Note that Swiss Side and TOUR magazine use this same wind tunnel for their testing purposes.
 
The target of the test was to compare Hadron 625 against the current leading aero wheel sets on the market, including Zipp 404 FC, Mavic CXR60 and one of the industry’s benchmark aero wheels, the Zipp 808. The test was conducted at the industry standard 45km/h and with crosswind angles through the range from –20 to +20 degrees.

 
As expected from Swiss Side’s ‘total transparency’ approach to publishing performance data, the Hadron 625 performance tested by TOUR, matched exactly the already published results from the extensively documented and published Swiss Side tests (see www.swissside.com/hadron).
 

The Hadron 625 is independently proven to be the leading
aero wheel in the 60mm depth category.

 
The top ‘Big Brand’ competitors against which the Hadron 625 was tested were Zipp 404 Firecrest and Mavic CXR60. Only the deeper (80mm) Zipp 808 is shown to offer a small 1.2% improvement in absolute drag numbers. (Note that the side force component of aero performance is not considered by the TOUR testing protocol, a point where the Hadron 625 has shown to offer a significant advantage over the Zipp 808).
 
To read all the details of the test, along with an interview with Jean-Paul Ballard, Swiss Side Technical Director, purchase this month’s (October) Edition of TOUR Magazine.
 
To read the English version in the November edition (8/2014), download the FREE TOUR Int. App at iTunes. You can preview all editions and they can be purchased individually for $2.99.

 
If you haven’t followed the rest of the Swiss Side Hadron development process, catch up at www.swissside.com/hadron or click on the installment you are interested in below:

UPDATE 1- SWISS SIDE HADRON INTRODUCTION
UPDATE 2- SWISS SIDE HADRON INITIAL SPECIFICATION
UPDATE 3- HAVE YOUR SAY IN THE HADRON SURVEY
UPDATE 4- CFD (COMPUATIONAL FLUID DYNAMICS) OPTIMISATION
UPDATE 5- HADRON SURVEY INITIAL RESULTS
UPDATE 6- STRUCTURAL DESIGN & ANALYSIS
UPDATE 7- CFD OPTIMISATION RESULTS
UPDATE 8- HADRON GRAPHIC DESIGN SURVEY
UPDATE 9- WIND TUNNEL TESTING METHODS AND RESULTS
UPDATE 10- HADRON GRAPHIC DESIGN DECISION
UPDATE 11- FINAL HADRON SPECS, PRICING, & REGISTER YOUR INTEREST
UPDATE 12- HADRON PRE-ORDER NOW LIVE! -ORDER HERE
UPDATE 13- BACK TO THE WIND TUNNEL
UPDATE 14- ROAD TESTING FEEDBACK
UPDATE 15- 2014 EUROBIKE AERO WHEEL BATTLE
UPDATE 16- HADRON WINS IRONMAN WISCONSIN

Don’t forget to sign up to the Swiss Side update newsletter for further updates on the Hadron project! You can do so on the Hadron page: www.swissside.com/hadron
 

September 23, 2014

THE SWISS SIDE HADRON 625 WINS AGAIN!

 
Invictus-Games-2
THE SWISS SIDE HADRON 625 WINS AGAIN
Andrew Perrin wins two gold medals in the Prince Harry backed Invictus Games.


Over 400 competitors from 13 nations take part in the Invictus Games, an international sporting event for wounded, injured and sick Servicemen and women. Teams come from the armed forces of nations that have served alongside each other. The Games use the power of sport to inspire recovery, support rehabilitation, and generate a wider understanding and respect of those who serve their country.
 
The event, which is championed by Prince Harry, is a celebration of resilience and passion. The Games shine a spotlight on Armed Forces personnel and veterans who have put their lives on the line for their country demonstrating how they and their families are valued, respected and supported. For competitors, it offers a memorable, inspiring and energising experience in their journey of recovery.
 
A newly-designed road circuit that loops around the Lee Valley VeloPark is the home of Road Cycling at the Invictus Games. A variety of time trial and road race events are included on solo and recumbent bikes.
 
Swiss Side customer Andrew Perrin who recently purchased a set of Hadron Aero wheels won the Sprint TT and Road Race at the Invictus Games receiving his medals from Prince Harry himself. Swiss Side caught up with Andrew for a little Q&A on his wins and this great event for a great cause.
 

 
“Andrew’s achievements at the Invictus Games are tremendous!” says Swiss Side Technical Director Jean-Paul Ballard. “It’s a great event for a great cause and we are really happy Andrew chose the Hadron 625s as his wheel set of choice and that they helped him secure his two victories at the Games! Thanks and congratulations from the Swiss Side team”
 
Q. SWISS SIDE:
First of all congratulations on your amazing results at the Invictus Games! Please tell us how the Games have played a part in your rehabilitation?

A. ANDREW:
My rehabilitation has been quite long and the Invictus was the pinnacle. Cycling has been my rehabilitation and has helped strengthen my body and rebuild and rehab the damaged parts. For me and the guys it has been an exciting 6 months with all the build up and, for some, has helped to take our minds off our problems and demons.
 
Q. SWISS SIDE:
How did you get to be a part of the British National Team for the Invictus Games?

A. ANDREW:
When I first heard about the Invictus Games, I signed up and had to go through a series of trials and camps. Our progress has been monitored through power tests and race simulations. Once we had been categorised, we then had to go through further trails which led me to become team leader in my category.
 
Q. SWISS SIDE:
When did you first get into road biking and what sparked your interest in the sport?

A. ANDREW:
I got into road biking after my injury which stopped me from doing any contact sports. I am quite competitive and this led me to join a cycling club and then a race team (Finchley Race Team in North London). Through my progression, my legs got stronger and helped with one of my injuries (ACL replacements). I am now an avid fan of cycling and love watching races on the TV and I managed to go and see some stages of the Tour last year in the Alps.
 
Q. SWISS SIDE:
What has your training program looked like for the Games?

A. ANDREW:
Because I am part of a race team anyway, my program has stayed very similar. I have raced British Cycling road races most weekends since around April after coming off a cyclocross winter season. I race the Circuit of the Fens Elite Road Race (which involved some serious off road sections that my Hadrons coped very well with). I train twice a week in the evenings and normally average 150miles a week. The British Team has also added to my training with some TT training and Crit training and a week in southern France to get some climbing/strength training.
 
Q. SWISS SIDE:
What races have you competed in?

A. ANDREW:
This year has been busy with the Eastern and Central League Cyclocross races at the beginning. Eastern Road Race League Road Races including the Circuit of the Fens. Also some crit races at the London circuits. This year I managed to get my Cat 3 and will look at progressing next year to Cat 2. I have had 3 wins (including Invictus) and a couple of top 5 finishes. My best finish in an elite race was 20th.
 
Q. SWISS SIDE:
2 Gold medals at the Invictus Games! You’ve got to be happy with that! Tell us about those races?

A. ANDREW:
So happy, the single lap TT was first, I was the last road bike competitor to go and I had to beat 2min11. In training I had done a 2min10 so felt confident. I remembered a friend who did track saying to start in a big gear to get up to speed and it really worked. I just put everything I had into the first half and just tried to hold on as long as possible, I ended up with a 2min8 which I was really happy with. The road Race was hard, a field of 35 started and we had a large team from Denmark that were looking to put the pressure on my. Myself and a teammate decided to attack from the go and he went early, forcing them to chase. I could see they were working hard to bring him back and when they did I just went over the top. We hadn’t planned to go so early (2 laps in) so I found myself on my own for the rest of the race. I got 30 secs and they started to pull me back but at the same time the group was losing riders so eventually it was just 2 chasing. At that point, I knew I was okay and got the gap back up to near 1min. It was the hardest 40mins I had done just trying to maintain a good pace and concentrate, but well worth it.
 
Q. SWISS SIDE:
You’ve been riding the Swiss Side Hadron 625 wheel set which you purchased in our very first product batch. From our side, thank you so much! Please share your feedback on the wheels.

A. ANDREW:
The wheels are amazing, they look like quality products and they roll so well. I find them extremely comfortable on our rubbish British roads. The best thing about these wheels is the sound. A great noise that you can hear coming and always gets comments from my team mates. I have let a few friends try them that ride on Mavics and Zipps and the best thing is the look of surprise on their faces when I tell them how much they cost. Unfortunately, I had a collision which took out a few spokes in a race a couple of weeks ago and caused the wheel to lock and scratched the lovely graphics. But, they are fixed now and running great!
 

 
Q. SWISS SIDE:
Nice picture of you and Prince Harry! It’s a great initiative from him. He seems like a cool guy. What is he like?

A. ANDREW:
He is a genuinely nice guy. He cares about us and has been the driving force behind the Games. He has been involved in all the planning and used his position and contacts to bring in some quality acts for the closing ceremony (Foo Fighters, Kaiser Chiefs etc). The public has been great and through the TV coverage and Harry’s role in that it looks like the Invictus Games is going to be a regular event, so I may have to defend my title!
 

September 15, 2014

SWISS SIDE HADRON PROJECT UPDATE 16

 
Hadron 625 wins Ironman Wisconsin
+
Hadron 625 is voted best value aero wheel set by Cycling Plus UK

 
HUGE NEWS!!! Swiss Side sponsored Pro-Ironman athlete Britta Martin WINS Ironman Wisconsin riding the Hadron 625 wheel set! She did this in dominant style setting the fastest time on the bike, over the very demanding hilly bike course. She crossed the line after the marathon over 11 minutes clear of her nearest rival. Britta was in the wind tunnel with the Swiss Side aerodynamics team, only one week before, optimizing her aero setup. Further concrete proof that the Hadron 625 wheel set can beat the worlds best… at less than half the cost price!
 

 
We caught up with Britta after the race for some Q&A to hear what she had to say:
 
Q. Swiss Side:
So how was your lead up to the race? You were in Europe with us in the wind tunnel just a week before!
 
A. Britta:
I was extremely nervous because the preparation was far from perfect. The non-existent European summer this year meant that training was very challenging this year. Riding 6 hours a day in the rain and cold makes it that much harder, especially if you are person who performs best the hotter it is! In addition I’ve had a running injury, which has limited the miles I’ve been able train. Could you believe I even considered cancelling the race!
 
Q. Swiss Side:
So how was the swim leg?
 
A. Britta:
It was a beautiful big lake and we took off right at sunrise. Swimming is my weakest discipline so I have been training it very hard. In the end I was quite happy to come out of the water only 6 minutes behind the leader.
 
Q. Swiss Side:
So tell us about the bike leg. It was a hilly stage which plays to your strengths and it was your first time riding the Hadron 625 in competition. Tell us all about it.
 
A. Britta:
It was a really tough bike course. 180km of nearly no flat and lots of hills. I felt really strong on the bike and pushed quite hard at the beginning. I was actually very surprised to catch the leader after only 30km. From that point I made sure to manage my pace and save some energy for the marathon.
As for the Hadrons, they were amazing! Their stability particularly at high speed and in crosswind gusts is just fantastic. Being such a lightweight athlete, I can get blown around quite easily but I have learnt in training that I can 100% trust the Hadron stability. For this reason I was able to remain in the aero position more than usual. Especially when you start going faster, you can just feel them thrusting you forwards and they feel very very fast! I love the noise as well. It makes you feel even faster! Actually was just told that I was only 2 minutes off the bike course record here! In hindsight I should have pushed a little more because I could have broken the record if I had known!
 
Q. Swiss Side:
How was the run? It seems you could manage the gap and even build on it. At which point did you know that victory was yours?
 
A. Britta:
I had the luxury to be able to start the run relaxed and slow. I knew I had a 5:30min gap and waited to see how the other girls would respond. I just got myself into a good rhythm and I was really happy to hear that I was actually increasing the gap. However you can never know in the marathon. The race really only starts with 20km to go so I just kept my head down and pushed. With 3km to go, I calculated that I could stop and walk and still win, so at that point I knew victory was mine!
 
Q. Swiss Side:
So how did it feel to cross the line for the win?
 
A. Britta:
It was just awesome. After the hard and challenging build up, I was just so unbelievably happy to pull off a race like this. I had to dig pretty deep, because the build up was not ideal. It is all so worth it now. Doing this sport, even though you race on your own, is a complete team effort. My team consists of my boyfriend, my coaches, my sponsors, family and a lot more people. They have invested a lot and put so much work into it over the years. Being able to give something back to them and thank them with a big race win like this, is very special and such a good feeling! Thanks so much to everyone!
 

 
FURTHER BIG NEWS! The UK’s leading cycling magazine ‘Cycling Plus’ named the Swiss Side Hadron 625 as the best value aero wheel set on the market. Once again the Hadron has proved itself to outpunch its weight against big brand wheel sets at over double the cost price.
 

 
The editor mentioned two ‘low’ points: 1. The loud carbon wheel sound; 2. The relatively small front bearings. To respond to these two points, the vast majority of feedback we’ve had from our customers and the comments visible on online forums, report that the carbon wheel ‘wooom wooom’ sound is loved by vast majority and is actually perceived as a positive selling point! What can we say… we love it!
Regarding the small front bearings, we can only confirm that the load ratings of the top-level quality Enduro bearings which we use in the front hub, by far surpass their requirements. This Swiss Side ‘Ultra’ hub model has also been on the road for the last two years in our Franc and Gotthard wheel sets without a single front bearing issue to report… Say no more!
 
Stay tuned for the further media reports which will be published in the coming weeks and months following hugely successful Swiss Side Eurobike Aero Wheel Battle event. First out will be the independent report in the October edition of Tour Magazine!
 
If you haven’t followed the rest of the Swiss Side Hadron development process, catch up at www.swissside.com/hadron or click on the installment you are interested in below:

UPDATE 1- SWISS SIDE HADRON INTRODUCTION
UPDATE 2- SWISS SIDE HADRON INITIAL SPECIFICATION
UPDATE 3- HAVE YOUR SAY IN THE HADRON SURVEY
UPDATE 4- CFD (COMPUATIONAL FLUID DYNAMICS) OPTIMISATION
UPDATE 5- HADRON SURVEY INITIAL RESULTS
UPDATE 6- STRUCTURAL DESIGN & ANALYSIS
UPDATE 7- CFD OPTIMISATION RESULTS
UPDATE 8- HADRON GRAPHIC DESIGN SURVEY
UPDATE 9- WIND TUNNEL TESTING METHODS AND RESULTS
UPDATE 10- HADRON GRAPHIC DESIGN DECISION
UPDATE 11- FINAL HADRON SPECS, PRICING, & REGISTER YOUR INTEREST
UPDATE 12- HADRON PRE-ORDER NOW LIVE! -ORDER HERE
UPDATE 13- BACK TO THE WIND TUNNEL
UPDATE 14- ROAD TESTING FEEDBACK
UPDATE 15- 2014 EUROBIKE AERO WHEEL BATTLE

Don’t forget to sign up to the Swiss Side update newsletter for further updates on the Hadron project! You can do so on the Hadron page: www.swissside.com/hadron
 

September 9, 2014

Swiss Side Pro-Ironman Athlete Britta Martin WINS Ironman Wisconsin

 
HUGE NEWS!!!
Swiss Side Pro-Ironman Athlete Britta Martin WINS Ironman Wisconsin riding the Hadron 625 wheel set! She did this in dominant style setting the fastest time on the bike over the very demanding hilly bike course, finally crossing the line after the marathon over 11 minutes clear of her nearest rival. Britta was in the wind tunnel with the Swiss Side team only a week ago, working on her aerodynamic setup. Further proof that the Hadron 625 can beat the world’s best (at less than half the cost price)!

Here is a link to the official Ironman press release with a photo of Britta at the finish:
http://www.ironman.com/triathlon/news/articles/2014/09/ironman-wisconsin-recap.aspx#axzz3ChQgBONE
 

September 3, 2014

SWISS SIDE HADRON PROJECT UPDATE 15

 
2014 Eurobike Aero Wheel Battle
Swiss Side invites leading international cycling media to challenge the Hadron!
 
As detailed in the previous 14 Hadron Updates, Swiss Side’s goal has been to leave no doubt to the bold claims that the Hadron 625 wheel set is as good or better than ANY top level ‘big brand’ aero wheel set on the market but at less than half the cost price! As a part of this drive, we have strived for total transparency by publishing all the details and performance data of the Hadron 625 wheel set development.

However, we understand the importance to the market to have independent endorsement and confirmation of this performance. Therefore to coincide with this year’s 2014 Eurobike (the biggest cycling show in the world each year), we at Swiss Side rented the GST Wind Tunnel facility, only 15km from the show and over 3 days, invited the industries leading international cycling media each to their own independent 1 hour wind tunnel test session where they could test any wheel of their choice against the Hadron 625.

The media groups included: Tour Magazine, Triathlon Magazine, Roadbike Magazine, Road Cycling UK, Bicycles Network Australia, Bike Radar & Cycling Plus. The guests were free to define exactly what to test and were able to observe the live aerodynamic performance data (namely drag and side force) for themselves. All the raw data was provided for the guest to take away at the end of the session to ensure no doubt as to the validity of the results.



We will allow the media groups to release the data in their own independent reports. However, we can proudly say that the Hadron 625 performance proved once again to be at the very top of the leaderboard amongst the ‘big brand’ models including: Zipp 808 Firecrest, Zipp 404 Firecrest, Durace C75, Mavic CXR60 and others, but very importantly, the Hadron 625 costs less than half the price! Furthermore, every single guest was very impressed by the performance of the Hadron 625 and also by the Swiss Side brand concept. Numerous groups commented that they too believed that it must have been possible to produce a top level performance aero wheel set for low cost and they have been waiting for someone to finally do this… Welcome Swiss Side!

In addition to the aero wheel battle, we also continued further extensive aerodynamic development work on prototype wheel models including a Hadron 625 brake disc wheel, as well as a shallower and deeper Hadron aero wheel models in development for 2015.

Swiss Side pro-Ironman triathlete Britta Martin also was in the wind tunnel for some rider optimization and performance mapping as part of the preparation for her 2015 campaign. Finally aerodynamicist James Eddison also took to the wind tunnel for some general aerodynamics studies as a part of Swiss Side’s research and development program.





Click here to view a slideshow of the Swiss Side 2014 Eurobike Aero Wheel Battle.

Stay tuned here for further updates as the independent media publications go live.
We can already report that Tour Magazine will be featuring a 4 page article on the Hadron and the wind tunnel battle in the October edition!

As we have written this update, the first of the online publication has gone live from Bicycles Network Australia.
Click here to read their independent report.





If you haven’t followed the rest of the Swiss Side Hadron development process, catch up at www.swissside.com/hadron or click on the installment you are interested in below:

UPDATE 1- SWISS SIDE HADRON INTRODUCTION
UPDATE 2- SWISS SIDE HADRON INITIAL SPECIFICATION
UPDATE 3- HAVE YOUR SAY IN THE HADRON SURVEY
UPDATE 4- CFD (COMPUATIONAL FLUID DYNAMICS) OPTIMISATION
UPDATE 5- HADRON SURVEY INITIAL RESULTS
UPDATE 6- STRUCTURAL DESIGN & ANALYSIS
UPDATE 7- CFD OPTIMISATION RESULTS
UPDATE 8- HADRON GRAPHIC DESIGN SURVEY
UPDATE 9- WIND TUNNEL TESTING METHODS AND RESULTS
UPDATE 10- HADRON GRAPHIC DESIGN DECISION
UPDATE 11- FINAL HADRON SPECS, PRICING, & REGISTER YOUR INTEREST
UPDATE 12- HADRON PRE-ORDER NOW LIVE! -ORDER HERE
UPDATE 13- BACK TO THE WIND TUNNEL
UPDATE 14- ROAD TESTING FEEDBACK

Don’t forget to sign up to the Swiss Side update newsletter for further updates on the Hadron project! You can do so on the Hadron page: www.swissside.com/hadron
 

July 3, 2014

SWISS SIDE HADRON PROJECT UPDATE 14

 
ROAD TESTING FEEDBACK
 
As mentioned in the Hadron Update 13, the production prototypes of the Hadron 625 have been out on the road testing for many months now. The primary target of this testing was to cumulate feedback from our test riders on the Hadron performance on all types of road courses and under all types of riding conditions. The testing has spanned the globe with our test riders taking to the roads in Switzerland, Australia, Italy, Germany, Spain and Sweden.


The performance of the Hadron 625 has been an eye opener to all riders, in particular the extremely low crosswind sensitivity and the immediately noticeable drag reduction. Here is a summary of the direct feedback from our test riders:


 
James Eddison.
Swiss Side development rider & F1 aerodynamicist.
“Great noticeable and stable performance with awesome sound!”
 
I have been riding a set of Hadron Prototypes in the Swiss Alps now for over a month, and I have to say I really like them. They are definitely quicker on the flat, they climb and accelerate well and feel solid on a mountain pass descent. Their performance in a crosswind is also remarkably good. I have ridden other deep section rims in the past and these surpass those. You still and will always feel side wind gusts due to the side force that any deep section wheel generates, but the Hadrons feel predicable, balanced and controllable. To top it off, they sound great too!

 


 
Björn Ullbrand.
Friend of Swiss Side – Sweden.
“I qualified for the World Triathlon Championships on the Hadron. Say no more!”
 
I ordered a set of Hadron’s in the original pre-order. Jean-Paul from Swiss Side, a good friend from our time together at the BMW-Sauber F1 Team, then offered to supply me with a set of production prototypes for testing as a part of my training regime for my Ironman campaign this year. He knew I would make a good test mule!

The wheels have been great and I really notice the performance gain. They make my Argon 18 fly!!! It was huge difference in terms of drag and stiffness compared to the standard wheels mounted on the bike when I bought it. Nice carbon sound too! No problems whatsoever so far. Particularly in strong winds, although you can feel the crosswind grab the wheel it is a pretty soft and undramatic feeling, even on my tri-bars in the aero position.

In this year’s Vättern Triathlon I managed to qualify for the 2015 Long Distance World Championships for my age group despite the most terrible conditions you could imagine. Cold with driving rain and very strong winds. Coming out of the transition the wheels sounded a bit strange as they had accumulated water inside from the heavy rain but this quickly went away as soon as I was riding, a good test for the water drainage hole. The Hadrons were fantastic as always, especially in the head winds. Even though it was really windy, the 62.5mm profile was totally manageable.

Now it’s off to Kalmar Ironman Sweden on the 16th of August. Looking forward to competing again with the Hadrons!

 


 
Christian Kleiner.
Swiss Side development rider & F1 aerodynamicist.
“Awesome aero performance and even an overall performance gain in the mountains!”
 
I’ve tested the Swiss Side Hadron wheels on lake Idro in Italy on my Cervelo R3SL. That’s an area where you would normally not expect to ride aero wheels because the terrain is very hilly with long and steep climbs over 1500hm of height difference. It’s also very windy along the lakes especially when the wind is picking up strongly from the south in the afternoon. It’s clear that aero wheels have an advantage on time trials or triathlons but would I prefer them to standard wheels also in the mountains? The other wheel set I had was a Swiss Side Heidi which I usually ride in the mountains as it a light and stiff wheel.

I did two rides with the Hadron wheels. The first one was 105km with 1500m of climbing including a few flat sections to see how the wheels performed on a typical bike ride in that area. The second ride was a climb over “passo di croce dominii” which included two long climbs and two long descents, in total 110km with 3400m of climbing where I was mainly interested if there is any disadvantage of riding these wheels in the mountains.

DAY 1:

Already after a few meters I realized that the handling of bike is different and especially the sound was noticeable as the surface of the tarmac was very rough. We’ve averaged almost 37km/h over the first 11km. The great sound of the wheels motivated me to go that pace and it just felt so easy. The first descent down to lake Garda was really interesting with the wheels as the wind changed direction quite often and I could test the crosswind influence on the wheels. There was a side force increase to the entire bike but it felt that the wheel was stabilizing this automatically. That descent included also a lot of fast S-corners. The bike was very stable and even more stable when I increased speed. I had a lot of confidence with the wheels on that descent because the whole bike was just so easy to control. Riding then along the lake was just perfect for the Hadrons as the aero benefit was noticeable with a head wind, which was constantly changing direction. I was on the front of the group and went faster and faster, averaging over 40kph. I could have gone faster again but I was a bit concerned that my mates would drop off my rear wheel and I that I might get a speeding fine, as one public speed indicator showed already 48kph! After that it was clear to me I could not do this with my other wheels. The Hadrons where just great and I also have to say that I enjoyed the fantastic sound of the wheels.

DAY 2:
Ride-2-Blog-Size
In the mountains of “passo di croce dominii”. This was a course where there’s no real benefit of an aero wheel but I was more interested in the stiffness of the wheels, which ultimately felt really good and did not disappoint. There’s really nothing to complain about it. What I really liked on the Hadron wheels was again the sound. I could hear the tension in the spokes especially when I got out of the saddle and increased speed. The carbon cover of the wheels is like a loudspeaker and this was motivating me on the whole climb. Descending on those wheels was also no problem as the brake surface is in aluminum and not in carbon as with most other good aero wheels on the marked. The aluminium braking surface is a huge advantage to me as it is much safer and also faster as you have better braking performance.

Summary:
After a week of cycling with the Hadrons, I’m convinced that these wheels are also an advantage over a standard wheel set in the mountains. The aero gain more than overcompensates for the small weight penalty. The wheels are stable, not critical in windy conditions and give very good brake performance on the descents.

 


 
Dr Seamus Mullarkey.
Friend of Swiss Side & F1 Aerodynamics Guru.
“The Hadrons transformed my bike and I’ve got the data to prove it!”
 
Being involved in the wind tunnel testing of the Hadrons, I was itching to get a set on my bike. I was interested to see how an average rider like myself would feel the benefit. The difference on fitting the Hadrons was truly surprising. The speed on the flat and the downhill with no wind was clearly faster but the biggest difference was in windy conditions – the Hadrons transformed the bike, allowing it to slice through the wind at a much higher speed. All this was backed up with GPS data, which is very important for data enthusiast like myself!
As well as the speed benefit, the bike was still easy to handle in the wind – and looked great too.

 


 
Bicycle Network Australia.
Independent Test & Review.
“I know I shouldn’t be so surprised, but it is hard to deny. A good set of aero wheels makes a difference even at modest speeds, and the faster you go the better it gets.”
 
Read this detailed independent test here:
www.bicycles.net.au/2014/06/bicycle-accelerator-swiss-side-hadrons-review/

 



 
If you haven’t followed the rest of the Swiss Side Hadron development process, catch up at www.swissside.com/hadron or click on the installment you are interested in below:

UPDATE 1- SWISS SIDE HADRON INTRODUCTION
UPDATE 2- SWISS SIDE HADRON INITIAL SPECIFICATION
UPDATE 3- HAVE YOUR SAY IN THE HADRON SURVEY
UPDATE 4- CFD (COMPUATIONAL FLUID DYNAMICS) OPTIMISATION
UPDATE 5- HADRON SURVEY INITIAL RESULTS
UPDATE 6- STRUCTURAL DESIGN & ANALYSIS
UPDATE 7- CFD OPTIMISATION RESULTS
UPDATE 8- HADRON GRAPHIC DESIGN SURVEY
UPDATE 9- WIND TUNNEL TESTING METHODS AND RESULTS
UPDATE 10- HADRON GRAPHIC DESIGN DECISION
UPDATE 11- FINAL HADRON SPECS, PRICING, & REGISTER YOUR INTEREST
UPDATE 12- HADRON PRE-ORDER NOW LIVE!
UPDATE 13- BACK TO THE WIND TUNNEL

Don’t forget to sign up to the Swiss Side update newsletter for a chance to win a set of Hadrons! You can do so on the Hadron page: www.swissside.com/hadron
 

June 4, 2014

Swiss Side together with BMC offer future Formula 1 star Simona De Silvestro the ultimate road bike.

 
Swiss Side together with BMC Switzerland offer future Formula 1 star and Sauber F1 affiliate driver, Simona De Silvestro the ultimate road bike to support her rigorous training regime.
A BMC Impec road frame matched with the new Swiss Side Hadron 625 aero wheel set.
Swiss Side is very proud to support Simona in her mission to be the first female driver of the modern Formula 1 era.


Jean-Paul Ballard with BMC CEO David Zurcher and Simona De Silvestro at the BMC Impec factory in Switzerland.
 

Simona alongside her Sauber C31 car.
Note that Swiss Side technical director, Jean-Paul Ballard, was one of the leading engineers responsible for the Sauber C31 car design.