New Look, New Specs & More Styling Options

posted by Fabienne Dirksen
January 28, 2022

Swiss Side releases their new 2022 wheel line-up, featuring new graphics across the entire range. Based on customer feedback and pro-athlete input, the new artwork is designed to highlight the brand’s roots and core values. Furthermore, the new HADRON² Ultimate rim brake collection receives an upgrade of even faster aero spokes.

Key Points:

  • New look: The 2022 wheel graphic elements reflect the mathematics lying at the very core of engineering at Swiss Side. Colour coding of HADRON² Ultimate (red) and HADRON² Classic (grey) remains, but refined in the all-new design.
  • New colour decal packs: The very popular colour decal options have been updated to allow customers even more scope for individually customising their setups.
  • FREEBIES: Celebrating with FREE colour decal packs with wheel orders until March 2022.
  • Faster spokes: HADRON² Ultimate rim brake wheels have been upgraded with DT Swiss Aerolite II spokes, reducing aero drag by 1W compared to previous models.

“Two years in the making, the brief for our new wheel graphics was to 'turn down the volume’ whilst enhancing the visual cues of the Swiss engineering precision which is synonymous with Swiss Side”,
says Jean-Paul Ballard, CEO of Swiss Side. “Maintaining the core elements of the HADRON² graphics was key, with the signature stripes and cross remaining but in an all-new refined form.”

Get your FREE decal pack using a promo code:

  • Go to select the HADRON² aero wheels of your choice
  • Add one color decal pack per wheel to your cart (from configurator or accessories)
  • At checkout use Promo Code: FreeDecals2022

The free color decal pack will ship separately from Switzerland by middle of February 2022.