We`re setting the new standard for premium cycling wheels! How?

At Swiss Side, we focus on relevant technologies and features in our products that add performance and value for our customers. Furthermore, we want that everyone can access high-end, Swiss-engineered products at affordable prices. How we do this?

1. We engineer the absolute best performance products using our unique methods based on our team’s extensive experience from Formula 1 motorsport.
2. We believe in the possibility to deliver the best product to our customers at affordable prices.
3. Since 2018 we`ve teamed up with DT Swiss for the production of Swiss Side wheels, to ensure the best quality, as well as after-sales service & support.
4. We have an online direct-to-customer business model, to reduce costs.
5. We deliver our product directly from the factory where the product is built, to your home, without any intermediate steps. - With free shipping to EU and GB!

Free shipping in Europe and Great Britain
In addition to a fair price, we are happy to announce that from now on we can offer free shipping in Europe and Great Britain on all orders above € 500.