Swiss Side wheels are enginereed and designed in Switzerland, making no compromises in quality, focusing on delivering the ultimate in performance at a fair and affordable price.

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Jean-Paul and George, the founders of Swiss Side,
bring the ultimate team together.


He spent 14 years as a lead engineer in Formula 1 motor racing teams.

He brings the latest technologies, top level engineering know how and people with him to ensure the highest level for Swiss Side’s engineering capability. We push the boundaries of design, construction, materials and aerodynamics to bring cycling wheels into a new era.


He spent his career building himself to his current status as one of the most respected industrial designers in the action sports industry.

He has led several of the world’s most respected sporting goods manufacturers and brands in their respective fields, through the concept, design and production of their products. Numerous award winning designs and commendations along the way, George ensures that our concepts become reality in order to achieve our goal of bringing you truly incredible road wheels!


In our small team, with a diverse range consisting of over 8 nationalities from Switzerland to the USA to Australia, we are a genuinely international crew

The Swiss Side team has also been handpicked to consist of like-minded, innovative, driven people from diverse industries all drawn together by a passion for cycling and our love for getting out into nature. And most of all, to have fun doing it!

Swiss Side Pro Team

Raelert brothers: Andreas Raelert

Andreas Raelert (40 years old from Rostock Germany) world record holder in the full distance Ironman triathlon from 2011- 2016, second fastest ever over the full distance, two-time Olympian and five-time Kona podium finisher. For this legendary athlete, Swiss Side put their entire Formula 1 aero know-how to use to develop the fastest triathlon time trial bike in the world, together with his bike sponsor Cube.  



Raelert brothers: Michael Raelert

Michael Raelert (36 years old from Rostock Germany) multiple 70.3 Ironman World Champion and European Champion as well as world record holder in the 70.3 Ironman since 2009. Michael provides a wealth of experience and inputs for our product development process to ensure that he gets to ride the fastest wheels on the market.



Daniela Ryf (DT Swiss Aerodynamics by Swiss Side)

Daniela Ryf (29 years old from Rumisberg Switzerland), Ironman World Champion in 2015 and 2016, Ironman 70.3. World Champion in 2014 and 2015. Daniela rides DT Swiss wheels and takes advantage from the partnership of DT Swiss & Swiss Side – the leading experts in aerodynamics.



Patrick Lange

2016 Ironman-Hawaii Bronze Medalist  Patrick Lange (30 years old from Bad Wildungen in Germany) has drawn attention through his incredible running ability such as his performance at the 2016 Ironman World Championships when he beat Mark Allen’s 27 year old marathon course record. The collaboration with Swiss Side will give Lange another advantage toward achieving his ultimate goal of winning the Ironman World Championships in Kona, Hawaii.



Julia Gajer

Julia Gajer (34 years old from Hannover Germany), 2016 Ironman North American Champion and 2015 Ironman Vice-European Champion. Julia represents the Team ERDINGER Alkoholfrei. Aiming for the Ironman World Championship podium in Kona, Swiss Side works closely with her to aerodynamically optimize her entire bike-rider system in order to reduce drag and save time and power on the bike leg.



Laura Philipp

Laura Philipp (30 years old from Schwäbisch Gmünd Germany) 2016 German Champion and Vice-European Champion in triathlon middle distance. Laura’s talent for triathlon was quickly recognized. In 2012 she became part of the ERDINGER Alkoholfrei Perspective Team and only 3 years later she stepped it up to the Pro Team. We are confident to see a lot more of this amazing lady.



Migg Scherrer

Migg Scherrer (42 years old from Gais Switzerland), Xtreme-triathlete and Gigathlete. In 2016, Migg competed in 6 Xtreme and ultra distance events across Europe, putting Swiss Side’s products to the ultimate test.



Christian Otto

Christian Otto (32 years old from Dresden Germany), one of the leading Olympic distance triathletes in the German 1st League.



Britta Martin

Our original Swiss Side ambassador Britta Martin (38 years old from Hannover Germany, living in Nelson New Zealand), multiple Ironman winner and one of the leading women athletes on the world Ironman pro tour for many years. 



ERDINGER Alkoholfrei Perspective Team

Swiss Side partnered with the highly respected Team ERDINGER Alkoholfrei of Germany. Swiss Side supplies all athletes of the ERDINGER Perspective Team with the aerodynamically optimized Swiss Side wheels, and the members of the community will be able to take advantage of exclusive wheel deals. With Swiss Side’s unmatched aero know-how Swiss Side professional triathlon athletes Andreas & Michael Raelert, Patrick Lange, Julia Gajer, Laura Philipp, and the entire ERDINGER Alkoholfrei family will be chasing best times.


The 2017 ERDINGER Perspective Team includes Fabian Reuter, Anna-Lena Pohl, Fabian Günther, Alena Schuss and Nils Daimer






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